“Once a design is confirmed, a client can ask us to replicate it into different VR [platforms], according to his or her budget,” said Sophie Wong, Business Manager at Imme VR. These platforms include the high-end Oculus Rift system or Cardboard, Google’s low-cost alternative. “Additionally, our prior experience in real-estate animation means we are well-versed with what architects, designers and property developers want.”

The 15-person team recently worked on a project with an international hotel chain, which involved turning their plans and blueprints for a new hotel project into an immersive VR experience — a more comprehensive and flexible approach than a typical, physical showroom. An aspect of the platform that’s still a work in progress is AR visualisation. “Once a client confirms the design and gives us the floor plan, our studio will transform it into a 3D piece,” Sophie said. “Once that’s done, the idea is to allow our clients to scan the floor plan — even a hand-sketched version of it — on their phones and let buyers ‘virtually’ experience the layout of a particular room using VR goggles.” Sophie explained how this works: For instance, if a buyer is interested to purchase a unit of a condominium that’s still under construction, a developer simply needs to scan the floor plan on his mobile phone to let the buyer virtually experience the unit’s space and layout using VR goggles, instead of setting up an expensive and static showroom that potential customers have to physically visit. In essence, Imme VR’s technology brings the showroom to the client.

Orginal article from IMDA : 5 tech companies you need to know